Fun Football Coaching For Your Kids

Based in Birmingham
Ages 4-16years, all abilities
Rated "Excellent" on Trustpilot,
Google & Facebook
100% Smiles guaranteed or your money back!

Lives Positively Impacted

Years Coaching Experience

Kids Joined Football teams

Fun Football Coaching For Your Kids

Based in Birmingham
Ages 4-16years, all abilities
Rated "Excellent" on Trustpilot,
Google & Facebook
100% Smiles guaranteed or your money back!

Lives Positively Enhanced

Years Coaching Experience

Kids Joined Football Teams

Based on 105 reviews

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Our 6 Point Guarantee

ASH

We absolutely loved the football summer camp! The timings were great, the location was perfect, and all the coaches were incredibly professional and amazing with the kids. The kids had such a fantastic time and really enjoyed every session. Highly recommended! ???

Bobby Boardley

I’m Bobby ,12, and I have been to every camp since the start I was one of James first players i also play in one of the teams he runs Kings Heath sports each camp I have been to has gotten better and better. Big shoutout to the best coaches :Dan , Jago , Shak , Conrad , James , Levi. I love Loves FOOTBALL ???

Saleem Shahzad

Love Football !! Amazing summer camp for children. James and team are doing a wonderful job by creating an effective environment for young ones learning and sports skills

Raluca Andreescu

My son has been part of this football club for the last three years, and we couldn't be happier with our experience. From day one, he has loved every training session, made wonderful friends, and grown so much in both his football skills and confidence. The coaches are fantastic—dedicated, knowledgeable, and always encouraging the children to do their best while making every session fun and enjoyable. They take the time to give each child helpful tips to improve and genuinely care about their development. A special thank you to the club owner. He is always open to feedback, constantly looking for ways to improve, and provides fantastic opportunities for extra football activities during the school holidays. He's also incredibly approachable, responds quickly to any questions, and is always willing to help and support families whenever needed. Thank you to the whole team for everything you do. My son is already looking forward to coming back next season! We highly recommend this club to any family looking for a friendly, professional, and well-run football club for their children

Jasmin Wagstaffe

My son is attending the Loves Football summer camp. He usually finds it really hard to settle into new places and difficult to interact with new people. I am so happy how well he has settled in. The first few days were tricky but the coaches were so understanding. He is now excited to attend and doesn’t stop talking about it. This is down to the amazing coaches!! They picked up on my child’s anxiety and went above and beyond to make him comfortable and included. The coaches have also kept me fully updated with how he has been each day, which puts my mind at rest. My son has asked to join the Saturday sessions when he is back at school which is definitely a shock compared to a few weeks ago. He seems to have really bonded with everyone and I am so glad we found Loves Football!

Jonathan Bertram

Great football coaching. My son has been going to their summer camp too this year and he has loved it. Cannot recommend these guys enough!

Huma Akbar

????? ????? ? ???? ???? ??????? My both boys love it. The coaches are good , they love football and choose always this pace for their holidays. Having halal food too. Thanks

Mohammed Shakeel

Amazing camp, fantastic coaches, who meet the needs of all children. A broad range of activities keep children of different interest occupied. Highly recommended

Ed Barlow

Been great! Recommend fully got both term time and holiday clubs

Shabnam Sultana

Child loves this camp !!, it has boosted his confidence greatly in football. The coaches are really friendly and work hard to look after the childrens wellbeing at all times.

Harfan Tabasum

Awesome facilities goos couching and gives the kids something to do in the holidays and keep there skills nice and sharp

Nad Key

My foster child went toilet this camp and he loved it. He said the staff are lovely and he loved the activities. My son also is going to this camp and is on the other side he also loves it. He gets up himself everyday because he enjoys it. The staff/coaches are lovely and polite. A shame he couldn’t carry on as he doesn’t like the new one he goes to which is totally different to this one.

Rochelle Ewen

My son had been going to summer camp for past 3 years he loves it the coaches are brilliant with the children, very approachable, friendly and very inclusive no problemyo big or to small, my son loves it here.

Ben Chapman

Kids loved the session. James and Jago were great with the kids too

doja doja

Thank you very much for all your help and support you provide for my son .He always excited to meet you and have a lot of fun??

Joseph Alexander

Ive been really pleased with the coaching sessions and camp. My son's confidence has grown so much. The coaches are fantastic, creating a fun and supportive environment where every child feels included. I highly recommend it!

Nosheen Fraz

My son has been going to love football every year he absolutely loves going and has become so confident in making new friends and learning new skills. The coaches are brilliant and so skilled they really take their time and make an effort in getting to know the kids. The safeguarding is also to very high standard ensuring the children’s safety at all times.

The Voice of lady Betty

Best place to take your kids for football training

Sam Pallett

Slick and professional with excellent coaches focusing on both development and fun. My son has improved as a footballer and as a person, thanks to Loves Football, high recommend

Benn Chatt

Outstanding set up. Perfect for my boys who love football but don't want to play for a full team.

Yanis Benmoulai

Yanis has been going for while now . What started with one session a week is now two sessions a week . Did not take long for him to agree to another session. He is always looking forward to go to his training .. he would not miss it .. thanks to the team and I would highly recommend.. thanks to the team for the support they show to the kids ..

Sabiha

Loves football is amazing And Mr james is very polite and kind He knows all children by name even their parents too . My son is really happy and im very satisfied with coaches who often invest significant time and dedication into the growth and skill development.

Henna

My sons enjoy their sessions at Love football. Great coaches and welcoming atmosphere.

Natalia Granuszewska

James knows every child and parent by name, and the coaches are great with the boys—really supportive and positive. Highly recommend ??

Claire Cookson

I have twin boys who are naturally quite anxious and nervous, and I really struggled to find a football team that suited their needs. Since joining this club, the change in them has been incredible. They’ve both grown so much in confidence and now genuinely look forward to going every week without any worries. What I love most is the club’s positive ethos it’s not just about scoring or winning, but about being happy, building confidence, and enjoying the game. It’s made such a difference to my boys, and I couldn’t recommend it highly enough.

Peter edwards

Highly recommended! Been great for my son, was initially very nervous and anxious to play but coaches were very patient and helped him along. Now he loves it every week. The coaches are fantastic all the groups. Perfect combination of keeping it fun and teaching them skills

LJ H

Absolutely fabulous football coaching. Loves Football is run so well; it is very welcoming and inclusive, the communication is great, and the coaches really bring out the best in the kids — encouraging good values (teamwork, leadership, kindness, sportsmanship etc). Kids evidently love coming here every week, whatever the weather. The facilities are fantastic (3G pitches) and there is ample parking. We have tried a few other clubs in the city, and Loves Football is by far the best. The boys have more time with the ball because the group sizes aren’t excessive, as you may find in other clubs. What I love about it also is that there are no parents coaching from the sidelines, shouting at the kids. It truly is a wonderful and friendly club.

ayoub hassani

My experience with the football club has been excellent. The coaches are professional and work with the kids in a fun and engaging way, while developing their skills and teamwork. My children are always excited to attend training, and I highly recommend it ?

Joseph Young

Fabulous set-up and coaches, particularly good with kids who are less experienced or hesitant about playing for the first time.

Smail Bellali

Very profissional james very helpful and my child lovd it iwould recomand it to evryone Exelent

R K

Used loves football for my son's 9th birthday party. Had found them online and didn't know what to expect but seemed a perfect solution for a November football party. James was great at communicating and even liaised between the venue and myself on occasion. My son and his friends had a great time, there was music, uv lights. And the young man and woman were great at organising the kids and getting them to follow the rules. Parents have also said it was a great party.

Laura Bennett

We had a UV football party with James at Love Football for our son’s 7th birthday. The children loved it so much and it was extremely well led by the coaches and lots of fun. Communication leading up to it was brilliant and meant for a stress free celebration! Thanks ?

Davy Evans

Loves Football is the best! The ethos of the club is so admirable - my son and daughter are both learning the skills and love of football, the importance of sportsmanship and all in a supportive atmosphere that brings them joy and motivation. Other football training can be so intimidating and pressuring, but not this one. James and the team understand the importance of children's creativity and know how to nurture and celebrate it. Love Loves Football!

A S

Love football is fantastic for my sons they love it the coaches are brillant they trying to learn new football skills for all player all the time and they are friendly and my youngest never want to miss football even in rain or cold thank you .

Hayley O'Hara

A fantastic group that my son loves to play football in every Week. Behaviour is monitored so that every child enjoys each session.Would 100% recommend Loves Football ??

Zubair Waziri

Loves Football has been fantastic for my son. The coaches know all the kids by name and always keep them encouraged. It is a positivity led environment which helps kids low in ability and confidence to shine. James and the team understand the value of just letting kids play and feel like superstars.

Maggs Rees

My party was too good to be real ! Ted age 8

sarah barney

Loves football has been great for my son. His skills have improved and he has now joined a team. Loves football was the perfect setting to build on his skills and confidence to do this. Highly recommend them, especially for a child who has not had much experience and wants to progress, without the pressure of a team.

Fatima Datoo

Loves football is a wonderful football club. My son learnt so much and looked forward to playing football on Saturday’s. Everyone in the team are amazing and helpful. I would highly recommend those who want to join James ( founder) and his team. Unfortunately we had to leave due to other reasons. Thank you James for sharing your football skills and expertise with Ahmed and hopefully he can join you again in the future ?..

frozled

very cool

George Mitsionis

We are sorry to leave lovesfootball but due to my work circumstances my kids can not attend the session cause we live quite far away and they can't walk there, specifically during rainy days. James the owner of business is always helping with any issues that we might have and the coaching from Chris was perfectly helpful to boost my kids confidence. Thank you very much guys we are so sorry to leave you! We hope that you will create more sessions and closer to us! ???

Andy Guest

A great organisation who have their priorities and values spot on. Its not about winning at all costs - its about fun, enjoyment and participation. Well organised sessions with dedicated coaches and a fantastic network of volunteers & parents making the teams work through the season. My kids really enjoy their training and matches and I know they are safe and well looked after at all times.

Stef

This is an absolutely superb football club. I cannot believe the amount of progress my son has made in such a short time. The coaches and other children are super friendly. There is a good number of coaches so my son gets much more interaction with the coaches than his previous club. It such a great atmosphere even I look forward to coming.

Mark Williams

My son came to the game a really unconfident late starter. He has improved so much in skills and confidence in a couple of years with loves football, moving through the groups and he looks like a proper Footballer now! Sessions are well organised and James leads a team of coaches that all have the same calm, encouraging and inclusive ethos, with a skills based approach, that my son has benefitted so much from.

Hailey Penzer

My son has a hard time being involved in things when he doesn't know anybody, usually i try and make him do things but i didnt have too in this instance, he took to the group like a duck to water. The staff are friendly and knowledgeable and the kids were busy. You could tell the kids were there because they wanted to be and they behaved and played well because of it. My son has never came out of any activity and said "I loved that, can I join it" everrr!! The cost is i believe very reasonable. He's already buzzing for the next session. And happy child = very happy mommy.

Mehnaz Asim

My boy has gained so much confidence and has got on leaps and bounds since he has started football (January 2022). I'm so pleased with James and Sasha as they have understood and supported my boy throughout on each and every session. Thankyou so much.

L Thomp

Great club, great coaches,would highly recommend!

Mayur Vaja

What a wonderful place and a great atmosphere for my child to learn and enjoy the beautiful game. Making new friends and forming strong bonds, with staff and other children. 10/10 service and absolutely awesome.

????

Absolutely amazing coaches are excellent with their communication with the boys and parents. I would definitely recommend them.

Hayley

Our son enjoys his love football sessions. The coaches are enthusiastic and have a great approach to develop the children’s enjoyment and understanding.

Kerrie Williams

My son absolutely loves his twice weekly sessions with Loves Football. His skills and confidence have grown massively and I put that down to the stress-free, no pressure environment and the brilliant coaches. They are all so friendly and clearly enjoy what they do and I think the children pick up on that. I'm so glad we joined Loves Football.

Simon Docherty

Woe just wow my son has improved so much in just three sessions , unbelievable coaches great pitches it just works .would recommend any parent who wants there chold to progress not just in football but in life to take them here my boy has become more confident more happy n better at the game thanks to u all

Abderrezek Chabouni

Excellent coaching, they really know how to motivate Children and make them progress, my son is having a great time with Loves Football.

Perminder Mullhi

Really really good football club! My son is learning so many new skills and having so much fun at the same time! He loves it!

V Boardley

My kids have been going to lovesfootball for a year now and they have grown in confidence massively. James and his team are so positive and encouraging. Would highly recommend lovesfootball to anyone.

N I

My son has been going since around summer and have to say he loves it. he has come along way now from standing still and just kicking the ball away to having the confidence to hold the ball up and dribble past others. let alone his Ronaldo Siuu celebration when he scores lol. All down to the coaches at Loves Football. Encouraging and motivating all the kids and making sure they are involved regardless of skill level. Anyone thinking of getting their child into football, Loves Football has to be your first point of call.

Marium Khan

My son is absolutely in love with football and the credit goes to their amazing coaches/staff. Football has helped build my son’s confidence, weekly trophy system is great as kids amongst themselves have a competition of doing better in order to take trophy. I’m impressed with how Loves Football organise put children into their age groups.

Junaid Hussain

I cannot recommend James and Loves Football enough. My kids have grown in confidence and footballing ability. If you want the same for your children, in a safe and nurturing environment, this is the place.

Michelle Palm

I can honestly say this is the best football club to join and I can’t recommend enough they are absolutely amazing with the kids my son. Was very nervous and shy and within minutes the coach had him running around and having the best time. He got to learn new techniques and I felt that my son got so much out of it. It’s worth more than 5 stars.

N K

Really pleased that I chose to send my 9 year old son here... he really enjoyed it... and communication from owners is fantastic. A very friendly, local football club that I would highly recommend

Gayle

First class football coaching. I wouldn’t send my daughter anywhere else. She knew very little about football this time last year; she now loves attending the sessions twice a week and would attend every day if she could. The coaches are lovely with the kids, teaching them valuable skills in a relaxed manner while encouraging them to look out for each other, work as a team and do the best they can.

S S

Fantastic football club for my 7 yr old. The coaches a brilliant!!

Pippa Pollard

Lovely classes, great teachers and very welcoming to all. My children both love them

Hannah Cadby

This is such a lovely group for my 5 year old. It's got a great ethos of supporting team work and building confidence as well as learning football skills. My son loves it!

Aine Kuriata

My daughter (4 and with some language/communication delay) ADORES this club. She attends nursery but due to COVID has not had any experience of attending clubs etc without parents being present but she had a great time and happily stayed on her own. Communication is great and prices for a full hour session really reasonable.

Shabistan

Gem of a coach!! My daughter blended in so well and has come out more confident. She impatiently awaits her next session!! Super excited. I highly recommend James??

aisha b

A fantastic, well organised club. My son looks forward to every session.

Nicola Daly

My son started Loves Football by attending the Easter camp and throughly he enjoyed it. The coaches were amazing, his confidence has grown, the medals for attending were great. From this he now takes part in two classes a week and enjoys going. I’d most definitely recommend Loves Football.

Abdimalik Hussein

Amazing it was my son’s first time playing football and he got right into it. Very good trainers and good setup.

Rohit Bhatti

James has been coaching our eldest for ages now. Our biggun absolutely loves it, our Eight 8 old started up last year and loves it too! They recently attended the Easter camp which was amazing! All the coaches were brilliant, I would definitely recommend Loves Football to any parent whose child has an interest in football and wants to help them to keep fit, learn about working in a team and to how to deal with setbacks.

Joe Fox

A great time had by all. 100% recommended ?

yarnberg

Would highly recommend this to anyone whose child wants to start football. My 4 year old absolutely loves it. It’s fun, it’s teaching them basics and at all times it’s done with smiles on their faces. Roll on the end of lockdown when Lukas can return.

A.D W

My 11 year old had fallen out of love with the game after joining a club where he spent more time on the bench waiting for his turn than he did developing his football skills. Joining Loves Football changed that. So great to see him back loving the game, so much so that he now does a couple of classes per week. James is an excellent coach, has a great style with the kids and the classes are well structured and inclusive for all. My daughter more recently started in the younger age group classes having seen her brother love it so much. She's thriving and both can't wait to get back to training once Covid laws permit.

Ayman Kurd

Love Football is great and my son has drastically improved since going there. I would highly recommend it for other kids who love football. It gets the kids active, confident and helps them make friends. It is a lovely community and the parents are involved too.

Taklima Khan

Kids love attending the football sessions. It has really helped their confidence and James’ friendly and enthusiastic nature keeps them motivated. Thank you James - keep up the great work.

Brendan O'Connor

Excellent football training for young players. My 6 year old daughter has been attending since last summer and looks forward to playing each week. The coaches are enthusiastic and make the training sessions great fun. A superb set-up which I would definitely recommend. ?????

Valerie Hamilton

Discovered Loves Football when outdoor sports were allowed back during the pandemic. A very welcome relief and my sons loved it! They're aged 10 and 7, and James kept them both engaged, active but most of all, having fun! Would definitely recommend!

austen turner

Inclusive, passionate, enthusiastic, great communication and excellent value for money. Loves Football has been the best antidote to screen-time for out 10 year old daughter who looks forward to her Wednesday night football session. An excellent business whose service I would recommend to everyone.

We deliver amazing experiences!

Weekly football training, holiday camps, football teams and the BEST football parties you can imagine - they will make you wish you were still a child!

Why Choose Us?

Being a family run business, we treat every child as if they are our own

As a Dad to two young boys, I understand how important your child is..

That's why I want you to have peace of mind that prioritise safety, having fun, building confidence and putting your child first 🙂

I promise you that your child will be treated as if they were our own.

They'll play in an encouraging, criticism-free environment.

We put great effort into ensuring every child enjoys and is happy in our sessions.

James, Founder

We Help Parents Like You...

Our parents are a HUGE part of the Loves Football community, and we're delighted to share their thoughts with you...

Amie Clarke

recommends

My son has just turned 4 and started at loves football they are amazing! Very efficient and make it fun for them to enjoy they take time and patience to guide the children into learning and developing in their own time.

Nish Nish

recommends

My son has been going here since he was 5 and had 1 party hosted by loves football!! Amazing company with amazing people!!

Hayley O'Hara

recommends

My son started Loves Football at a young age of around 5 yrs old but sadly we had to leave around a year later as the venue was no longer available and the times at other venues were not suitable for us. We were all gutted as my son loved the coach he was with (Sasha) and his love for football had just started to grow. We tried other clubs but nothing could match up to how happy he was at Loves Football. Last year around 6 years later, my son joined back with Loves Football at a session that was great for him and us. The happiness back on his face each week is just amazing! He is so pleased to be back with a group playing and there is a great atmospher too! We are so glad we managed to come to to Loves Football and would recommend it 100 times over ??

Rory Blades

recommends

Both of my children attend Loves Football, run by James, and they absolutely love it. It’s clear that james and all of the coaches are genuinely committed to the development of children football skills, creating a really positive and supportive environment. The children’s coach is Conrad, who not only has a great understanding of the game but also knows exactly how to engage and motivate the kids and hes so good with them. The training strikes the perfect balance , it’s relaxed and fun, while still being structured and purposeful. My children have really developed their skills and confidence, but just as importantly, they genuinely enjoy going every week. The sense of team spirit is fantastic, and it’s lovely to see the children supporting and encouraging each other. I would highly recommend Loves Football to any parent looking for a positive, engaging, and well-run football experience for their children.

Jude Williams

recommends

Loves Football has been a brilliant experience for my son. He was initially a bit shy and unsure of himself, coming to football at the relatively late age (!) of 10 years old, but it was exactly the right kind of nurturing environment he needed and his skills and confidence are off the chart now, nearly 5 years later, which will have given him the ability to play and enjoy football for life. The ethos and coaching style of the organisation puts kids’ development in a supportive way front and centre. There’s no yelling on the sidelines here. Can’t recommend highly enough.

Lizzie Johnson

recommends

Great party for my sons 10th birthday! very different and unique and the whole team were brilliant from start to finish. Thanks so much!!

Rebecca Yeomans

recommends

Absolutely great place to train and learn football. You can tell James has a passion for football and puts his all into the kids and what they get from it. It’s a fab and the boys love going.

Austen Turner

recommends

The best football coaching experience anywhere, ever! Total professionalism, brilliant communication, amazing fun! My 12 year old girl has not only improved her football over the last couple of years but the positive coaching ethos at 'Loves Football' has helped her confidence, teamworking and, of course, her fitness. Thank you James and the team for the fun and enthusiasm you put into every session. I can't recommend highly enough.

Charlotte Hoyland

recommends

Benji absolutely loves going and has come along massively since he started, both the lessons and holiday camps are fantastic. Can highly recommend ?

Kerrie Williams

recommends

My son loves his twice weekly sessions with Loves Football. His skills and confidence have improved so much and that's down to the stress-free environment and brilliant coaches.

Sarah-Jane Russell

recommends

Great bunch of coaches who focus on fitness and skill. Special shout of to Sacha and Liam who brought my son forward loads in just weeks, ready for his new team. Thanks all

Kerry Hubbard

recommends

My son is autistic and has wanted to play football for a while but hasn't had the confidence. Since joining 'loves football' it has boosted his confidence and has really brought him out of his shell. Our son loves playing football here and is always looking forward to the next Thursday. Thanks to James and the team.

Annabel Lewis

recommends

Superb coaches, really engaged with my 6 year old when he first started, he was easily distracted and not very interested. Now after about 6 months he has really developed his football playing. They were really good with him when he was upset about his cousin not being with him. Was so lovely to see. I would highly recommend Loves Football.

Pam Mullhi

recommends

Fantastic football coaching! My son loves it and looks forward to his session every single time!

Naaz Iqbal

recommends

Karl Rowberry

recommends

Little man has loved it since his first session, great set up, great pitches and very good coaches. Glad to have found something that he has wanted to do for a while.

Lucie Scully

recommends

Brilliantly run. Encourages happiness and builds confidence for all the players rather than just about playing the best players to win. It is so wonderful to find a coach that instils the right values.

Karen Bowman

recommends

My daughter loves the sessions. She's 7 and always walks home with a big smile on her face (and tired legs!!). James is great with them all, ensures they can all have fun whilst playing.

Scarlet Laffoley

recommends

Fantastic coach, lovely approach and cares about all his students. Really well run. Highly reccomend.

James Morgan

recommends

My lad is 7 years old and loves going to the sessions in Kings heath Park, James involves all the kids and makes them feel welcome

Jennifer Washbrook

recommends

After over a years' attendance at another football class, Archie had barely progressed at all, their focus was on predominantly playing matches with minimal skill work. Since attending these classes with James, Archie's football skills have improved exponentially - in a mere couple of months. James has got a fantastic way with the children and goes the extra mile to make the classes fun and engaging. We are so glad we switched!

Chloe Muckle

recommends

My younger brother James is absolutely obsessed with football and watches these videos everyday! He loves joining in with all the skills and tricks being taught!! Absolutely amazing!

Daniel Bowden

recommends

my son is 5 years old football mad first time today doing the session and hes words after it had finished was dad can we do it again tomorrow so that answer the questions he loved it and so did I as a dad thanks guys

John Canny

recommends

excellent football lessons, really gets the kids on side and he's easy to laugh at and sometimes with! will keep your kids entertained for hours!

Josephine Foff Mcmanus

recommends

Defo recommend! Kids learn the rules and techniques of football all whilst having loads of fun and making new friends. ???????

Jennifer Mills

recommends

Great teacher,lots of patients and fair to all the children! Would defo recommend. Toby loves it!

Frankie Aadam Zain

recommends

Joeys 7th Birthday Party was amazing, all the kids had a brilliants time - Thankyou (from biggest Sis) ??

Pamela Fox

recommends

Joeys football party was fantastic Thanks very much James Would recommend 100%

Clare McDonald

recommends

Great first football ?? session, my daughter loved it even in the rain ??

Here's What Our Kids Say...

Our sessions are ALL about the kids! Check out what they have to say...

Our Values

Our 4 values govern EVERYTHING we do!

From the type of coaches we recruit...
to the sessions we deliver...
and the customers we want to attract!

"Have Fun"
"Build Confidence"
"Child First"
"Development focused"

Our Coaching Principle

We passionately believe in one simple coaching principle:

"Maximise the number of touches on the ball"

5 Star Rating 🙂

Our parents rate us 5/5 on Trustpilot, Google and Facebook

Continued Progress

We'll let you know when your child is ready to step up a session

No Overcrowding

Group numbers are limited to ensure every player gets plenty of game time

Our Values

Our 4 values govern EVERYTHING we do!

From the type of coaches we recruit...
to the sessions we deliver...
and the customers we want to attract!

"Have Fun"
"Build Confidence"
"Child First"
"Development focused"

Our Values

Our 4 values govern EVERYTHING we do!

From the coaches we recruit...
to the sessions we deliver...
and the customers we want to attract!

"Have Fun"
"Build Confidence"
"Child First"
"Development focused"

Our Coaching Principle

We passionately believe in one simple coaching principle

"Maximise the number of touches on the ball"

(You don't learn to ride a bike by sitting on the sofa!)

Our Coaching Principle

We passionately believe in one simple coaching principle

"Maximise the number of touches on the ball"

Our Training Programme

Our training plan was designed by a UEFA Premier League Academy Coach and has been tried and tested over a number of years.

Every season and every week is mapped out from 5 to 16 years - that’s over 550 sessions!

That means we can tell you what your child will be working on in any week of the year for their ENTIRE grassroots journey!

Our Training Programme

Our training plan was designed by a UEFA Premier League Academy Coach and has been tried and tested over a number of years.

Every season and every week is mapped out from 5 to 16 years - that’s over 550 sessions!

That means we can tell you what your child will be working on in any week of the year for their ENTIRE grassroots journey!

Individual Insights

Each term, you will receive a unique feedback report into your child's development

It wil be packed full of insights and observations across a range of areas - from their social development to technical expertise.

We'll tell you what they are doing well, where they need to develop, and how to do it!

Your Coaching Team

We are FA & UEFA qualified, DBS checked, Safeguarding & First Aid Trained.
We are firm advocates of The Football Association's #WeOnlyDoPositive campaign.

Regardless of qualifications and experience, ALL coaches need to pass this crucial test:

"Would I trust you to coach my child?"

Your Coaching Team

We are FA & UEFA qualified, DBS checked, Safeguarding & First Aid Trained.

We are firm advocates of The Football Association's #WeOnlyDoPositive campaign.

Regardless of qualifications and experience, ALL coaches need to pass this crucial test:

"Would I trust you to coach my child?"

Your Coaching Team

We are FA & UEFA qualified, DBS checked, Safeguarding & First Aid Trained.
We are firm advocates of The Football Association's #WeOnlyDoPositive campaign.

Regardless of qualifications and experience, ALL coaches need to pass this crucial test:

"Would I trust you to coach my child?"

Pricing

Simple monthly payment plan with discount for siblings and extra sessions

Continued Progress

We'll let you know when your child is ready to step up a session

No Overcrowding

Group numbers are limited to ensure every player gets plenty of game time

We have 4 centres to choose from!

(Ssh... we are growing really quickly and by the end of 2025 will have doubled our number of venues!)

We have 5 sessions to choose from!

Catering for kids from 4-16 years, we have a session to suit every child.

Community-style football groups, technical indoor sessions, futsal our very own 5v5

4-6 years

The focus for our youngest kids is to become used to moving with the ball, develop their close control, improve their agility and core movement… and have lots of fun!

Your child should expect:
- Playground games with a football twist
- Lots of small sided matches (1v1, 2v2)

4-6 years

The focus for our youngest kids is to become used to moving with the ball, develop their close control, improve their agility and core movement… and have lots of fun!

Your child should expect:
- Playground games with a football twist
- Lots of small sided matches (1v1, 2v2)

4-6 years

The focus for our youngest kids is to become used to moving with the ball, develop their close control, improve their agility and core movement… and have lots of fun!

Your child should expect:
- Playground games with a football twist
- Lots of small sided matches (1v1, 2v2)

7-9years

These sessions build on skills learned in previous groups and are open to beginners 🙂

We'll focus on:
- Developing core skills
- 1v1 development
- Working as a team in small groups
- Child led sessions where they have an input into the rules / objectives

Your kids should expect:
- Playground games with a football twist
- Lots of small sided matches (1v1, 2v2)
- Skills development

7-9years

These sessions build on skills learned in previous and are open to beginners 🙂

We'll focus on:
- Developing core skills
- 1v1 development
- Working as a team in small groups
- Child led sessions where they have an input into the rules / objectives

Your kids should expect:
- Playground games with a football twist
- Lots of small sided matches (1v1, 2v2)
- Skills development

7-9years

These sessions build on skills learned in previous groups and are open to beginners 🙂

We'll focus on:
- Developing core skills
- 1v1 development
- Working as a team in small groups
- Child led sessions where they have an input into the rules / objectives

Your kids should expect:
- Playground games with a football twist
- Lots of small sided matches (1v1, 2v2)
- Skills development

10-16 years

These sessions build on the skills learned in previous groups but are also open to total beginners 🙂

Our focus:
- Developing core skills
- 1v1 development
- Working as a team in small groups (2/3/4/5)
- Child-led sessions where they have an input into the rules / objectives

Your child should expect
- Lots of small sided matches (1v1, 2v2)
- Skills development
- 4v4, 5v5 matches and tournaments

10-16 years

These sessions build on the skills learned in previous groups but are also open to total beginners 🙂

Our focus:
- Developing core skills
- 1v1 development
- Working as a team in small groups (2/3/4/5)
- Child-led sessions where they have an input into the rules / objectives

Your child should expect
- Lots of small sided matches (1v1, 2v2)
- Skills development
- 4v4, 5v5 matches and tournaments

10-16 years

These sessions build on the skills learned in previous groups but are also open to total beginners 🙂

Our focus:
- Developing core skills
- 1v1 development
- Working as a team in small groups (2/3/4/5)
- Child-led sessions where they have an input into the rules / objectives

Your child should expect
- Lots of small sided matches (1v1, 2v2)
- Skills development
- 4v4, 5v5 matches and tournaments

Goalkeeper coaching

These sessions are perfect for a beginner to goalkeeping or a child looking to improve their skills

We'll focus on:
- Developing core goalkeeping skills
- Skill development: hands-on practice to improve catching, diving, and distribution.

Your child should expect:
- Game-based learning
- 1v1 games
- Working in small groups: drills and activities

Goalkeeper Coaching
(10-16 years)

These sessions are perfect for a beginner to goalkeeping or a child looking to improve their skills

We'll focus on:
- Developing core goalkeeping skills
- Skill development: hands-on practice to improve catching, diving, and distribution.

Your child should expect:
- Game-based learning
- 1v1 games
- Working in small groups: drills and activities

Futsal 5v5

"I've never heard of Futsal!?"

'Futbol de Salao' originated in South America and was played on hard courts with a smaller 'ball' (often with plastic bags tied together with elastic bands!)

The UK was a little slow catching up, but it is now one of the fastest growing sports in the country!

Here's why it is important for your child:

- 200% more touches of the ball in Futsal versus football!!!
- Tight spaces and a heavier ball mean better dribbling, passing, and decision-making.
- Builds quick footwork and sharpens your child's game intelligence.
- Kids who play futsal tend to be the most creative players on the team and the most comfortable players on the ball.

All the kids who have progressed to academies from our groups played futsal regularly alongside their team training...

Futsal 5v5

"I've never heard of Futsal!?"

'Futbol de Salao' originated in South America and was played on hard courts with a smaller 'ball' (often with plastic bags tied together with elastic bands!)

The UK was a little slow catching up, but it is now one of the fastest growing sports in the country!

Here's why it is important for your child:

- 200% more touches of the ball in Futsal versus football!!!
- Tight spaces and a heavier ball mean better dribbling, passing, and decision-making.
- Builds quick footwork and sharpens your child's game intelligence.
- Kids who play futsal tend to be the most creative players on the team and the most comfortable players on the ball.

All the kids who have progressed to academies from our groups played futsal regularly alongside their team training...

Coaching Spotlight - Sasha

Sasha is always wearing that permanent Cheshire Cat smile

(And the hat, obviously)

The kids love him because he’s a 6 year old child in a man’s body, but mainly because he celebrates their goals as if they were his own.

He understands that this is their World Cup Final. He also knows that as coach he can make a world of difference to a child’s welfare, confidence and mental health.

Our coaching team genuinely care and naturally go the extra mile to make sure every child is well and has enjoyed themselves.

Fun Football Coaching For Your Kids

Fun Football Coaching For Your Kids

Based in BirminghamAges 4-16years, all abilitiesRated "Excellent" on Trustpilot, Google & Facebook100% Smiles guaranteed or your money back!

Fun Football Coaching For Your Kids

Based in BirminghamAges 4-16years, all abilitiesRated "Excellent" on Trustpilot, Google & Facebook100% Smiles guaranteed or your money back!

Start Your Child's Football Journey...

(...the right way!)

Not all clubs are right for you - or your child!

Take the 83‑Second Quiz to Find Out Why

(It's free, takes under 2 minutes , and could make ALL the difference for YOU and YOUR CHILD!)

Our 6 Point Guarantee

We deliver amazing experiences!

Weekly football training, holiday camps, football teams and the BEST football parties you can imagine - they will make you wish you were still a child!

Why Choose Us?

Being a family run business, we treat every child as if they are our own

We Help Parents Like You...

Our parents are a HUGE part of the Loves Football community, and we're delighted to share their thoughts with you...

Here's What Our Kids Say...

Our sessions are ALL about the kids! Check out what they have to say...

Our Values

Our 4 values govern EVERYTHING we do!From the type of coaches we recruit...to the sessions we deliver...and the customers we want to attract!

"Have Fun" "Build Confidence" "Child First" "Development focused"

Our Coaching Principle

We passionately believe in one simple coaching principle:

"Maximise the number of touches on the ball"

5 Star Rating 🙂

Continued Progress

No Overcrowding

Our Values

Our 4 values govern EVERYTHING we do!From the type of coaches we recruit...to the sessions we deliver...and the customers we want to attract!

"Have Fun" "Build Confidence" "Child First" "Development focused"

Our Values

Our 4 values govern EVERYTHING we do!From the coaches we recruit...to the sessions we deliver...and the customers we want to attract!

"Have Fun" "Build Confidence" "Child First" "Development focused"

Our Coaching Principle

We passionately believe in one simple coaching principle

"Maximise the number of touches on the ball"

(You don't learn to ride a bike by sitting on the sofa!)

Our Coaching Principle

We passionately believe in one simple coaching principle

"Maximise the number of touches on the ball"

Our Training Programme

Our Training Programme

Individual Insights

Each term, you will receive a unique feedback report into your child's development

It wil be packed full of insights and observations across a range of areas - from their social development to technical expertise.

We'll tell you what they are doing well, where they need to develop, and how to do it!

Your Coaching Team

We are FA & UEFA qualified, DBS checked, Safeguarding & First Aid Trained. We are firm advocates of The Football Association's #WeOnlyDoPositive campaign.Regardless of qualifications and experience, ALL coaches need to pass this crucial test:

"Would I trust you to coach my child?"

Your Coaching Team

We are FA & UEFA qualified, DBS checked, Safeguarding & First Aid Trained. We are firm advocates of The Football Association's #WeOnlyDoPositive campaign.Regardless of qualifications and experience, ALL coaches need to pass this crucial test:

"Would I trust you to coach my child?"

Your Coaching Team

We are FA & UEFA qualified, DBS checked, Safeguarding & First Aid Trained. We are firm advocates of The Football Association's #WeOnlyDoPositive campaign.Regardless of qualifications and experience, ALL coaches need to pass this crucial test:

"Would I trust you to coach my child?"

Pricing

Continued Progress

No Overcrowding

We have 4 centres to choose from!

(Ssh... we are growing really quickly and by the end of 2025 will have doubled our number of venues!)

We have 5 sessions to choose from!

Catering for kids from 4-16 years, we have a session to suit every child.

Community-style football groups, technical indoor sessions, futsal our very own 5v5

4-6 years

The focus for our youngest kids is to become used to moving with the ball, develop their close control, improve their agility and core movement… and have lots of fun! Your child should expect: - Playground games with a football twist - Lots of small sided matches (1v1, 2v2)

4-6 years

The focus for our youngest kids is to become used to moving with the ball, develop their close control, improve their agility and core movement… and have lots of fun! Your child should expect: - Playground games with a football twist - Lots of small sided matches (1v1, 2v2)

4-6 years

The focus for our youngest kids is to become used to moving with the ball, develop their close control, improve their agility and core movement… and have lots of fun! Your child should expect: - Playground games with a football twist - Lots of small sided matches (1v1, 2v2)

7-9years

7-9years

7-9years

10-16 years

10-16 years

10-16 years

Goalkeeper coaching

Goalkeeper Coaching(10-16 years)

Futsal 5v5

"I've never heard of Futsal!?"

Based in Birmingham
Ages 4-16years, all abilities
Rated "Excellent" on Trustpilot,
Google & Facebook
100% Smiles guaranteed or your money back!

Based in Birmingham
Ages 4-16years, all abilities
Rated "Excellent" on Trustpilot,
Google & Facebook
100% Smiles guaranteed or your money back!

Our 4 values govern EVERYTHING we do!

From the type of coaches we recruit...
to the sessions we deliver...
and the customers we want to attract!

"Have Fun"
"Build Confidence"
"Child First"
"Development focused"

Our 4 values govern EVERYTHING we do!

From the type of coaches we recruit...
to the sessions we deliver...
and the customers we want to attract!

"Have Fun"
"Build Confidence"
"Child First"
"Development focused"

Our 4 values govern EVERYTHING we do!

From the coaches we recruit...
to the sessions we deliver...
and the customers we want to attract!

"Have Fun"
"Build Confidence"
"Child First"
"Development focused"

We are FA & UEFA qualified, DBS checked, Safeguarding & First Aid Trained.
We are firm advocates of The Football Association's #WeOnlyDoPositive campaign.

Regardless of qualifications and experience, ALL coaches need to pass this crucial test:

We are FA & UEFA qualified, DBS checked, Safeguarding & First Aid Trained.

We are firm advocates of The Football Association's #WeOnlyDoPositive campaign.

Regardless of qualifications and experience, ALL coaches need to pass this crucial test:

We are FA & UEFA qualified, DBS checked, Safeguarding & First Aid Trained.
We are firm advocates of The Football Association's #WeOnlyDoPositive campaign.

Regardless of qualifications and experience, ALL coaches need to pass this crucial test:

The focus for our youngest kids is to become used to moving with the ball, develop their close control, improve their agility and core movement… and have lots of fun!

Your child should expect:
- Playground games with a football twist
- Lots of small sided matches (1v1, 2v2)

The focus for our youngest kids is to become used to moving with the ball, develop their close control, improve their agility and core movement… and have lots of fun!

Your child should expect:
- Playground games with a football twist
- Lots of small sided matches (1v1, 2v2)

The focus for our youngest kids is to become used to moving with the ball, develop their close control, improve their agility and core movement… and have lots of fun!

Your child should expect:
- Playground games with a football twist
- Lots of small sided matches (1v1, 2v2)

Goalkeeper Coaching
(10-16 years)